About ME

Hey there! I’m AIMDAD, the face behind this website. Here’s a little glimpse into who I am and what this space is all about.

I love gaming, sports, and being a family man.

I’m a passionate sports enthusiast. Whether it’s cheering on my favorite team (Cowboys, Rangers, Yankees, etc.) or engaging in friendly debates about stats and players (LeBron is the GOAT), sports have always been a huge part of my life. From being the team captain on my high school football team, to becoming obsessively addicted to golf over the past five years, I love a little competition!

Beyond the world of sports, I’m also a dedicated gamer. Whether I’m exploring vast virtual landscapes in World of Warcraft or New World, or trying to keep up with the young folk in FPS like Valorant or Call of Duty, gaming is my go-to escape and source of endless entertainment.

 Without a doubt, my most cherished roles are being a dad and husband. Family is everything to me, and I feel incredibly blessed to have a loving spouse and a wonderful daughter who bring so much joy and laughter into my life every day. Balancing the responsibilities of parenthood with pursuing my passions can be challenging at times, but I wouldn’t have it any other way. My family is the motivation for me to AIM HIGHER, and focus on health and happiness.

On this blog, you’ll find a mix of content reflecting my diverse interests, from motivational quotes and gaming reviews to musings on health & family life, with everything else in between. I hope to create a welcoming space where fellow gamers, parents, or anyone looking for a bit of entertainment and inspiration can come together to share experiences, insights, and laughs.

the dad

Becoming a dad is more than just a biological event; it’s a profound transformation that reshapes your entire existence. It’s not merely about contributing to the creation of a new life but embarking on a journey of love, responsibility, and self-discovery unlike any other.

At its core, being a dad means stepping into a role of immense significance. It’s about being a provider, protector, and mentor, but it’s also about being a source of unconditional love, guidance, and support. From the moment you hold your child in your arms for the first time, you realize that your life is no longer just your own – it now revolves around nurturing and cherishing this precious being.

Fatherhood challenges you in ways you never imagined. It demands patience, resilience, and sacrifice. Sleepless nights, endless diaper changes, and tantrums become part of your daily routine, but amidst the chaos, you discover a newfound strength and purpose. You learn to prioritize the needs of your child above your own, finding joy and fulfillment in their milestones and achievements.

the gamer

Ever since I can remember, gaming has been an integral part of my life. From the moment I held a controller in my tiny hands, I was hooked. It all began with classic games like Super Mario Bros. on the NES and Sonic the Hedgehog on the Sega Genesis. As I grew older, my passion for gaming only intensified, evolving beyond mere entertainment into a lifestyle.

One game that truly captured my imagination was World of Warcraft. Stepping into the vast and immersive world of Azeroth was like embarking on an epic adventure every time I logged in. Whether questing with friends, raiding dungeons, or engaging in intense PvP battles, WoW became a cornerstone of my gaming journey.

But it wasn’t just MMORPGs that captured my attention. I also delved into the dark and atmospheric world of Diablo, where every dungeon delve felt like a descent into madness and treasure. The fast-paced action of games like Call of Duty and the tactical precision required in Socom kept me on the edge of my seat, honing my reflexes and strategic thinking.

Nowadays, I find myself immersed in the competitive world of Valorant, where teamwork and skill reign supreme. It’s incredible how gaming has evolved over the years, offering experiences that range from heart-pounding adrenaline rushes to deeply emotional narratives. Through it all, one thing remains constant: my love for gaming, a passion that has shaped who I am today.

the professional

As you know by know, I am a digital marketer and have been since my voyage into the real world. For me, my dive into digital started in college.

I majored in Marketing with no real idea of what kind of occupation I wanted. However, senior year, I came across a class called “Ecommerce – How to Make Money Online”. How could you pass up a class that directly teaches you how to make money? In the class, we learned the basics of all of the different digital channels (Paid, SEO, Web Design, Affiliate, Email, etc.). Our major project was to build an affiliate website to generate revenue. I built a site that reviewed leveling guides for World of Warcraft and ended up making a whopping $250. I was blown away by the fact that a regular guy could make real money online and it was an absolute freeing and addicting mindset.

With the discovery of this new passion, I selected to pursue SEO as my core discipline. This led to an internship that focused on enhancing organic search visibility for legal websites. After that, I ventured into various agencies in New York City, where I worked with some brilliant marketers, developers, and designers. I’ve worked on both small and large sites in all different industries including luxury eCommerce, furniture, travel, hotels, news, local shopping, and more. In addition to the day-to-day work and client management, I also led a small team of SEO Specialists within my group.

I took a different path in my career journey and tested working in-house, starting at John Wiley & Sons, one of the largest publishers in the United States. It’s been an amazing journey, being able to lead the organizations SEO capabilities as we shift from a traditional publisher to a digital first business. In addition, some of the SEO work I have done at Wiley has been featured on BrightEdge and has earned a 2015 Landys Finalist Award for Best Overall SEO Initiative (Enterprise).